I began brainstorming the concept of the VR experience by analyzing the fundamentals I learned from film, namely Setup and Payoff as well as story beats.
In film you have a concept called Setup and Payoff, Setup and payoff is a technique used in storytelling, particular in humor, in which a seemingly irrelevant detail or statement is “set up” early in the story, and has an importance that becomes very clear later. This is also efficiently used in horror films where a detail of a monster or object is presented and is clear later.
Another concept in film is called Story Beats Story beats are the points of action upon which you hang your basic story. When you connect the actual individual action points, they build up to story, like a puzzle. These are the story moments that are the X happens, and then Y happens… and then Z happens… and on.
So we mapped the concept and spread it out on the VR experience evenly.